【Kairaku Jigoku no Toriko (2019)】

2025-06-26 08:51:45 928 views 7435 comments

Chinese streaming giant iQIYI has entered e-commerce,Kairaku Jigoku no Toriko (2019) launching a livestream shopping platform that leverages its rich IP and celebrity talent portfolio. CEO Gong Yu announced the move during the “2025 iQIYI World Conference” on April 23, describing the initiative as an extension of the company’s content ecosystem. The push into e-commerce comes amid mounting financial pressure. iQIYI’s 2024 revenue fell 8% year-over-year to RMB 29.23 billion ($4.1 billion), with net income dropping 60% to RMB 764 million ($107 million). Subscription revenue slid 13%, while advertising revenue dipped 8%, reflecting industry headwinds. Gong Yu noted that subscription numbers saw an uptick at the end of 2024, though he withheld specific figures. In 2023, the platform reported an average of 112 million daily subscribers. While iQIYI first floated plans for livestream e-commerce back in 2020, this marks its most structured foray into the space. With the livestream economy still booming in China, the company is betting that combining entertainment and commerce will offer a much-needed revenue boost. [Jiemian, in Chinese]

Comments (16826)
Elegant Information Network

Bomb Envy

2025-06-26 08:29
Unobstructed Information Network

How Apple's fighting HIV and AIDS with its (Product)RED iPhone 8

2025-06-26 08:20
Transmission Information Network

Jazz up your graduation cap with these 14 clever designs

2025-06-26 08:04
Exploration Information Network

James Comey reveals he's a secret John Green fan

2025-06-26 07:13
Search
Newsletter

Subscribe to our newsletter for the latest updates.

Follow Us