【Thailand Archives】

2025-06-26 04:03:56 128 views 2362 comments

There is Thailand Archivesno victory sweeter than landing a great branding partnership.

Lucasfilm announced Tuesday that it will be partnering with six different companies to promote the release of Solo: A Star Wars Story, including Denny's, Nissan, Esurance, General Mills, Symantec, and (best of all) Solo cups.

SEE ALSO: We just saw the 'Solo' trailer, and we need to talk about Lando

The partnership between Soloand Solo is probably one of the more obvious brand pairings of the past 100 years, and it's even better than it looks on the surface. While Solowas still under wraps, its codename was Red Cup, a reference to the iconic red Solo cup – a common feature at parties, family gatherings, and lazy peoples' homes.

Mashable Top Stories Stay connected with the hottest stories of the day and the latest entertainment news. Sign up for Mashable's Top Stories newsletter By clicking Sign Me Up, you confirm you are 16+ and agree to our Terms of Use and Privacy Policy. Thanks for signing up!

Back in October, Solo said in a statement that it was excited about the correlation between its own company name and the name of the Star Warsspinoff. Of course, the company was sure to mention that its cups won't be showing up in the movie – although they were already planning on celebrating the movie in their own way, likely nodding at the future partnership.

The details on the partnership aren't public yet, but one could probably expect to see some Solo-themed plastic cups in the near future.


Featured Video For You
Here's what the 'Solo' trailer sounds like with low-budget sound effects

Topics Star Wars

Comments (53538)
Style Information Network

Ryzen 5 1600X vs. 1600: Which should you buy?

2025-06-26 03:53
Treasure Information Network

Turn your Roomba's trip around the house into a playable 'Doom' map

2025-06-26 02:00
Travel Information Network

Ariana Grande sings Celine Dion as a toddler, predictably nails it

2025-06-26 01:51
Prosperous Times Information Network

How to Settle Down with Dystopia

2025-06-26 01:27
Search
Newsletter

Subscribe to our newsletter for the latest updates.

Follow Us